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In recognition of World Mental Health Day, which this year falls on Tuesday, Oct. 10, Blue Cross Blue Shield of Massachusetts is sponsoring free Bluebikes Adventure Passes. The complimentary passes are set to provide riders with unlimited two-hour rides throughout the day. Those interested in obtaining a free pass can download the Bluebikes App and use the code "BLUECROSSMENTALHEALTH."

The initiative is expected to be available across the Bluebikes system’s 13 municipalities, including Arlington, Cambridge and Somerville. This is the fourth year the initiative is being sponsored. According to the release, research has proven that symptoms of depression and anxiety often improve with regular exercise. Outdoor exercise in particular provides an array of benefits to mood and mental well-being beyond those seen with traditional indoor workouts.

“The positive impacts of outdoor exercise can be profound, so we’re proud to bring forward yet another mental health incentive via our Bluebikes partnership and we hope Metro Boston residents will enjoy the benefits of a free ride on World Mental Health Day,” wrote Jeff Bellows, vice president of corporate citizenship and public affairs at Blue Cross.

About Bluebikes

Blue Cross has been the title sponsor of Bluebikes since its launch in May 2018. In the five years of Blue Cross’ sponsorship, the system has doubled in size, adding 200 stations and more than 4,000 bikes.

Bluebikes is public transportation by bike. The system is jointly owned and managed by the cities of Boston, Cambridge, Everett, Salem and Somerville and the town of Brookline. Riders can find more than 4,000 bikes across 13 municipalities. For more information about Bluebikes, visit

About Blue Cross Blue Shield of Massachusetts
Blue Cross Blue Shield of Massachusetts ( states that it is a community-focused, tax-paying, not-for-profit health plan headquartered in Boston, committed to the relentless pursuit of quality, equitable and affordable health care. Those interested in learning more can do so on the organization's social-media presences on FacebookTwitterYouTube and LinkedIn.

Aug. 28, 2023: Free Bluebikes passes were available 

This news announcement was published Thursday, Oct. 4, 2023, based on information from a news release by Aidan MacAdam, who provides information about Bluebikes from the public-relations firm Elevate.